Betaine Powder

INCI: Betaine. Betaine, also known as trimethylglycine, is a small zwitterionic amino acid derivative supplied as a micronised white powder. Function: an osmolyte and humectant.

It is 100% naturally sourced from non-GMO sugar beet (Beta vulgaris), separated as a co-product of sugar beet molasses by chromatography of the molasses.

Because of its structure, betaine readily forms hydrogen bonds with water and other molecules, which makes it an effective humectant and helps solubilise some other ingredients. It is highly soluble in water (up to 55%) and chemically stable, and contributes a pleasant, non-sticky skin feel. It is also used in rinse-off formulations alongside surfactants for a milder feel.

the micronised grade suits water-free formulations.

• Color Cosmetics: loose or pressed powders (foundation, eyes, cheeks), lip sticks/balms/gloss, waterproof mascaras, silicone-based make-up primers etc.

• Skin care: massage balms/butters, scrubs, deodorant sticks, jellified oils, body powders, solid fragrances, sticks (others) etc.

• Hair care: dry shampoo (aerosol or solid), powders etc.

betaine is a small molecule well suited to aqueous delivery to the hair fibre, and can be deposited into the fibre from a shampoo. It is a naturally occurring component of hair. Used in hair care formulations for

• hair strength, conditioning,

• frizz control

• and scalp feel.

It is also used in moisturising skin care, cleansers, liquid soaps and oral care products such as toothpaste.